Writer’s block? Maybe you just need a starting point…

Writer’s block? Maybe you just need a starting point…

As much as anyone, I know how hard it is to write copy for yourself. I agonised over writing the copy for my own site – it took me weeks and weeks of tweaking, editing, deleting, re-writing – and often walking away in frustration. A brave (or stupid) admission for a copywriter, eh? I knew how I wanted to present myself – I obviously wanted to reflect my personality (sometimes...

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