Website copy for The Design Büro

Website copy for The Design Büro

Writing the copy for The Design Büro’s new website was fascinating stuff. They don’t just design buildings for the healthcare sector, they use evidence-based research to find new models of care and then create buildings and environments that effectively deliver that care. Space planning and interior design are all vital elements in creating the most effective healthcare environments...

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Crossfield Consulting – website copy

Crossfield Consulting – website copy

Crossfield Consulting offers consulting services on all aspects of ground engineering for housing developers, design and build contractors and large retail clients. They identify economical solutions to ground related problems by adopting an integrated approach to geotechnical and geoenvironmental site assessments. Writing the copy for their new website involved a couple of meetings with two...

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Crossfield Consulting – website copy

Crossfield Consulting – website copy

Crossfield Consulting offers consulting services on all aspects of ground engineering for housing developers, design and build contractors and large retail clients. They identify economical solutions to ground related problems by adopting an integrated approach to geotechnical and geoenvironmental site assessments. Writing the copy for their new website involved a couple of meetings with two...

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Writer’s block? Maybe you just need a starting point…

Writer’s block? Maybe you just need a starting point…

As much as anyone, I know how hard it is to write copy for yourself. I agonised over writing the copy for my own site – it took me weeks and weeks of tweaking, editing, deleting, re-writing – and often walking away in frustration. A brave (or stupid) admission for a copywriter, eh? I knew how I wanted to present myself – I obviously wanted to reflect my personality (sometimes...

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Holiday home descriptions

Holiday home descriptions

The Pet Friendly Cottage Company is exactly that – a website featuring pet-friendly places to stay across England, Scotland and Wales. I regularly write holiday home descriptions for the site, to a prescribed format and in language designed to appeal to people looking for particular types of holiday. This is the latest project for this particular client – I’ve also written...

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